The Importance of Refreshing Your Ads in Google’s Adwords
Recently I attended an online marketing conference in Seattle to find out the latest trends within PPC and more importantly – Google Adwords. As always, I was underwhelmed by the sheer amount of things I was asked to buy, and the amount of snake oil I was expected to consume… but one thing rang perfectly [...]
Knowing Your Adwords Competition
Knowing your competition As a business owner, you know how important it is to understand your competition. If you do not keep up with current trends, you will certainly fall behind your competitors. Many businesses have a team of people whose job is to keep the business owner constantly updated on the competition’s products, services, [...]