Search Engine Optimization (SEO)

Search Engine Optimization (SEO) for Lawyers and Law Firms

Search still remains the number one way that Internet users find legal websites, and it’s a proven fact that higher rankings on major search engine like Google, Bing, and Yahoo! leads to higher quality visits and more visibility. So how does a lawyer or law firm website obtain higher search engine rankings?

Well, there are some on-page attributes that can positively or negatively affect search rankings, such as:

• Keywords being included in the page titles, meta descriptions, content, etc.
• Internal link structure
• Page and site load speeds
• IP address configuration
• Quality of website content (misspellings, character count, etc.)
• Number of broken outbound links
• Sitemap configuration
• etc.

And there are some off-page attributes that are extremely important, such as:

• Number of inbound links from other websites
• Quality and relevance of inbound links from other websites
• Website activity on social media sites such as Facebook, Twitter, etc.
• Local directory presence
• Presence on business review sites
• etc.

Yes, there is a lot more to obtaining top search engine rankings than throwing up a few pieces of content on a website. And we can help.

For a free initial consultation on how the search ninjas can help you gain #1 rankings on Google, Bing, and Yahoo! for your keywords, please contact us for a free initial consultation.