Law Firm SEO Blog | Attorney Search Engine Optimization by The Search Ninjas

Marketing Links for Lawyers: This Week’s Ninja Stars (4/21/2014)

April 21, 2014
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Last month Twitter turned eight years old. In that short time span, the micro-blogging website has gone from fun gimmick to international social media powerhouse. While many business owners and attorneys know that Twitter is a powerful marketing tool, few understand how to best harness that power [...]

The Search Ninjas
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Creating City Landing Pages That Work For Search Engines & Clients

April 18, 2014
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Many of the lawyers we work with are targeting multiple cities in a region or even have multiple offices scattered throughout a state. Although it can be challenging to optimize your attorney website for a large number of different cities, creating individual city landing pages can help both [...]

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Can Implementing an SSL Improve Your Search Engine Rankings?

April 15, 2014
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According to a report on Wall Street Journal, Google may be considering rewarding websites that use encryption with higher search engine rankings in their index. The report says that Matt Cutts, Google’s head of Webspam, has had private conversations with internal resources at Google about including SSL [...]

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Marketing Links for Lawyers: This Week’s Ninja Stars (4/14/2014)

This week, three of our articles are all about branding: defining what your business is, what your business does, and how your business does it. Far too often, attorneys and other professionals assume that branding is for other sorts of businesses, like sandwich shops and skateboard companies, but [...]

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Is Your Law Firm Ready for Responsive Web Design?

April 10, 2014
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Web design is always evolving – but does that mean that you have to constantly redesign your attorney website? While small changes in web design trends and innovations don’t necessitate regular overhauls, bigger changes to the online world mean making the jump to a new design as soon [...]

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Marketing Links for Lawyers: This Week’s Ninja Stars (4/7/2014)

April 7, 2014
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This week, many of our links concentrate on website redesigns: what we can learn from past trends, what we should be thinking about when we make design choices, and how we can design our new websites to attract our ideal, local clients. Start by reading a short history [...]

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To Guest Blog or Not To Guest Blog: That is the Question

April 4, 2014
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In past years, you have probably heard that guest blog posts were a great idea for online marketing and link-building – and the evidence made sense. Guest blogging would get you exposure to new audiences, get your website high-quality inbound links, and build your authority in your [...]

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Marketing Links for Lawyers: This Week’s Ninja Stars (3/31/2014)

This week all of our links have to do with the social media platform for professionals, LinkedIn. Why? In the past few days, LinkedIn was in the news for two different but equally interesting developments. First, they announced two new tools that will help users with their content [...]

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Could You be a Victim of Negative SEO? What To Do In Five Steps

March 27, 2014
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Over the last decade, Google has created an algorithm that punishes companies that use black hat search engine optimization tactics – tactics like link farms and automated search engine queries. While these algorithm changes have succeeded in making the majority of companies play fair when it comes to SEO [...]

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Marketing Links for Lawyers: This Week’s Ninja Stars (3/24/2014)

This week’s links are all about fine-tuning your website, marketing plan, and SEO strategy. Say you have a great infographic but don’t know how to turn it into leads. Or say you have a blog established but don’t quite know how to increase readership [...]

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